An experiential, interactive toy museum that captivates everyone from babies to adults
【Tokyo Toy Museum】
Located in Yotsuya, Shinjuku, Tokyo, the Tokyo Toy Museum is a special place where people of all ages—from children to adults—can experience new discoveries and moving moments through "play." In this unique space, repurposed from the gymnasium of a former elementary school, a variety of toys collected from around the world are displayed, offering visitors the joy of creativity and connection.
The museum emphasizes not just looking, but hands-on engagement that uses all five senses. Focusing especially on warm wooden toys and analog games that foster communication, it helps us rediscover the value of "genuine play" often forgotten in the digital age. Leave the bustle of the city behind and immerse yourself in the world of "play" to your heart's content—an experience like no other awaits here.
Top 3 Highlights
1. Meeting the “Play Guides,” the Toy Curators
At the Tokyo Toy Museum, toy curators ranging from their teens to their 80s serve as bridges connecting visitors with toys and people with one another. As "Play Guides", they share the joy of toys and ways to play with visitors across generations—from babies to seniors—through handmade toys, traditional games, and read‑aloud storytelling.
They also take part in activities that broaden the scope of play, such as interacting with peers who share the same skills and hobbies and assisting at events. Meeting these red‑aproned guides will enrich your play experience.
2. 0~2‑year‑olds only “Akachan Mokuiku Hiroba”
The “Akachan Mokuiku Hiroba,” a special space filled with the warmth of wood, is designed with safety in mind and is accessible only to children aged 0~2 and their guardians. Solid cedar from ten regions across Japan is used, providing warmth without the need for floor heating, so little ones can safely play while experiencing the beauty and qualities of wood. Entry is on a one‑hour rotation to ensure a relaxed visit.
3. Creativity‑nurturing “Handmade Craft” experience
At “おもちゃこうぼう”, with the concept “The joy of toys is creating them yourself!”, handmade toys using familiar materials such as paper cups and milk cartons are introduced. From hundreds of options offered on a daily rotation, you can choose and create a one‑of‑a‑kind toy. Furthermore, in the dedicated electric scroll‑saw room “いとのこや”, visitors from 4th grade and up (adults welcome) can experience making authentic wooden toys using domestically produced timber from across Japan and savor the deep joy of craftsmanship.
Other Recommended Information
Museum Shop APTY: Offers popular wooden toys and artists’ works from the museum; available without an admission fee. Perfect for souvenirs and gifts.
Intergenerational Interaction: From babies to adults, enjoy cross-generational communication through a wide range of play, including pretend play, board games, and traditional local toys.
Group and School Visits: Group discounts are available for parties of 12 or more. Also recommended for field trips and off-campus learning.
Accessibility: Equipped with elevators, accessible restrooms, and stroller parking. If you need assistance, feel free to ask our toy curators.
Nearby Attractions: A location the whole family can enjoy for a full day, with Shinjuku Gyoen (8 minutes on foot) and the Fire Museum (5 minutes on foot) nearby.
While advance reservations are not required, we recommend purchasing online during busy periods. Please check the official website for the latest information.
References
- Tokyo Toy Museum Official Website:https://art-play.or.jp/ttm/
BASIC INFORMATION
| Name |
東京おもちゃ美術館 (Tokyo Toy Museum) |
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| Address | Inside Yotsuya Hiroba, 4-20 Yotsuya, Shinjuku-ku, Tokyo Access |
| Business Hours |
【Mon・Tue・Wed・Fri・Sat・Sun・Public Holiday】
10:00 - 16:00 |
| Closed Days | Every Thursday Year-end and New Year holidays and facility maintenance days ※For details, please check the operating calendar on the official website. |
| Parking |
Parking: Not available
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| Ticket Sales Schedule | [10:00 on the 1st of every month〜] From the 1st to the last day of the following month |
| Payment Methods | Online purchase Credit card payment, d払い, convenience store payment (7-Eleven in-store payment) On-site counter purchase Cash, credit cards, and various e-money accepted (QR code payments are generally not accepted) |
| Ticket Prices | 【Online Tickets】 ・Adults (junior high school students and above)… 1,100 yen ・Children (6 months old to elementary school age)… 800 yen 【Same-Day Counter Tickets】 ・Adults (junior high school students and above)… 1,300 yen ・Children (6 months old to elementary school age)… 1,000 yen ※If the day’s admissions reach the planned sales quantity, same-day ticket sales at the counter will end. |
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| Official URL | https://art-play.or.jp/ttm/ |
FACILITY INFORMATION
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Nearby events
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5.15 km
Check RouteChiyoda City Lecture & Culture2026.07.10(金)–09.06(日)Come and discover a side of Pingu you’ve never seen! At YURAKUCHO MUSEUM, the exhibition “Not just cute!? Pingu” will be held. This exhibition lets you enjoy the charm of the clay animation “Pingu,” loved around the world, through rare materials and interactive displays. Created in 1980 as a clay animation by Swiss filmmaker Otmar Gutmann, “Pingu” has shared warm, humorous stories about the penguin boy Pingu and his friends that have been cherished worldwide. With “amusement park” as its theme, the exhibition showcases valuable clay models used in actual production, early studio records, storyboards, and other production materials. By seeing, touching, and experiencing, you can enjoy Pingu’s rich expressions, the unique movements and forms of clay, and the mysteriously communicative “Pingu language,” discovering charms you never knew. The exhibition runs from July 10 (Fri), 2026 to September 6 (Sun). The venue is YURAKUCHO MUSEUM in Yurakucho, Tokyo. Open daily during the period; regular hours 10:00–18:00, last entry 17:30. On Saturdays, Sundays, and holidays, as well as on July 10 (Fri) and August 10 (Mon)–14 (Fri), it is open until 20:00, with last entry at 19:30. Exhibition highlights Exhibits of rare clay models and production materials On display are clay models used in actual animation production, along with valuable materials such as early studio records and storyboards. You can appreciate the craftsmanship unique to stop-motion animation and get a sense of the process by which Pingu’s world is created. “Not just cute!?” Experience Pingu’s many charms The exhibition also features plenty of playful, hands-on exhibits. Through these experiences, you can savor Pingu’s deeper charms: expressive faces that convey a full range of emotions, the distinctive movements unique to clay animation, and the mysteriously expressive “Pingu language.” Collaboration with miniature photographer and mitate artist Tatsuya Tanaka The exhibition will also include a collaboration with miniature photographer and mitate artist Tatsuya Tanaka. In addition to debuting three Pingu works previously shared on social media, new pieces created for this exhibition are scheduled to be displayed at the venue. Playful miniature expressions let you enjoy a new world of Pingu. A fun exhibition space with an “Amusement Park” theme The exhibition theme is “Amusement Park”. In an atmosphere enjoyable for everyone from children to adults, you can explore Pingu’s history, the characters, and the origins of the work. Recommended both for those who feel nostalgia and for those encountering Pingu for the first time. What is Pingu? “Pingu” is a stop-motion animation born in Switzerland. Since a prototype test film was produced in 1980, it celebrated its 45th anniversary in 2025. Since 1990, the TV series has been broadcast in more than 155 countries and regions, and its warm, humorous stories are loved around the world. Recommended for Recommended for fans of Pingu, those looking for an exhibition parents and children can enjoy together, and those interested in clay animation or character displays. Enjoy not only the cuteness but also the expressions, movements, and behind-the-scenes of the production. ※Open every day during the exhibition period. ※Last admission is 30 minutes before closing. ※On weekends and holidays, and on July 10 (Fri) and August 10 (Mon)–14 (Fri), open until 20:00. ※Please check the official website for ticket prices and sales information. ※Exhibition contents and opening hours are subject to change. For the latest information, please check the official website. ©2026 JOKER.
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9.04 km
Check RouteSumida City Store events2026.10.23(金)We will hold the 4th IKIJI Yose at the IKIJI STORE in Ryogoku. Once again, we welcome Master Kokontei Engiku and invite you to enjoy rakugo inside the IKIJI STORE. Whether you are new to rakugo or a longtime fan, everyone is welcome. In the uniquely intimate space of IKIJI STORE, where the distance to the performer is close, please enjoy Master Kokontei Engiku’s storytelling up close. 【Performer】 Kokontei Engiku 【Time & Admission】 19:00 – ¥2,000 20:00 – ¥1,500 *There will be no audience turnover. Guests attending from the 19:00 performance may also stay for and enjoy the 20:00 performance. 【Venue】 IKIJI STORE Sumida-ku, Tokyo 【Organizer】 IKIJI 【How to apply】 Advance reservation is required. Please apply via the Google Form below. https://forms.gle/Qftav12qpczK3gL26 We sincerely look forward to your visit.
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11.81 km
Check RouteOta Ward Gourmet2026.09.26(土)On Saturday, September 26, 2026, at Ota City Industrial Plaza PiO, we will host a large networking event exclusively for people in their 20s and 30s, 「蒲田BIG恋活フェス」! Beyond matching apps, we want to create a place to meet where people can actually see each other face to face and talk naturally while sharing the same time and space. With that in mind, this is a community-based dating event planned to be held in Kamata. “In everyday life, there are few opportunities to meet new people” “It’s hard to grasp someone’s vibe through a matching app” “Formal marriage-hunting parties make me a bit nervous” We aim to offer a casual networking event that helps people in their 20s and 30s take the first step with ease. The venue is about a 3-minute walk from Keikyu Kamata Station. It’s a standing, free-mingling style event for up to 250 people, where you can socialize while enjoying light snacks and all-you-can-drink. It’s not a format where you talk to assigned partners in turn. You can move freely around the venue and enjoy conversations at your own pace with anyone who interests you. First-timers and solo attendees are very welcome! You can also join with friends. Of course, those looking for a partner are welcome, and so are those who “just want to talk to new people first.” Please feel free to join us.
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MAP & ACCESS
・Toei Shinjuku Line, "Akebonobashi Station": about an 8-minute walk from Exit A1
・JR "Shinjuku Station": about a 25-minute walk from the East Exit