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Ice cream is for cold winters! Sweets × ice collaborations gather in Shinjuku! The ice cream expo “あいぱく®”, which brings together carefully selected local ice creams from across Japan, will, this winter, return after five years with a winter edition! For 10 days from Friday, January 9 to Sunday, January 18, 2026, “冬のあいぱく(R) Premium TOKYO 2026” will be held at Shinjuku Sumitomo Building, Sankaku Hiroba (Shinjuku-ku, Tokyo). This edition will focus on premium ice creams best enjoyed in winter, lining up many “new-sensation menus unique to winter” that combine sweets and ice cream. Unlike summer ice treats, we will offer hybrid ice creams that pair confections and sweets with ice cream, as well as menus that highlight the warm × cold contrast. We will provide added value available only in winter that previous ice cream events did not offer. Furthermore, each store will leverage its unique techniques and creativity to develop original, winter-only menus under the theme of “winter ice.” Why not take this opportunity to visit? Perk: The first 1,500 visitors each day will receive an original commemorative wristband (10 colors, changing daily). ※Please check the official website for details.
