Event Board

The hugely popular winter event at TOKYO SKYTREE TOWN(R)! Everyone’s favorite “Strawberry Fair” will be held. This time, around 90 stores—the most ever—will take part. A variety of events will be held, including the first‑ever strawberry speed‑eating contest, “Mogu‑Mogu☆Strawberry Challenge,” and “STRAWBERRY AND CHOCOLATE TOKYO Solamachi(R) 2026,” an outdoor gourmet event making its winter‑season debut. Come enjoy the powered‑up Strawberry Fair at TOKYO SKYTREE TOWN. ◆Mogu‑Mogu☆Strrawberry Challenge Can you finish 15 strawberries within the 2‑minute time limit!? A relaxed, first‑ever strawberry speed‑eating contest. You may take home any strawberries you can’t finish within the time, so anyone can join. Date & Time: Fri, Jan 16, 2026 13:00～, 15:00～; Sat 17 & Sun 18 11:00～, 13:00～, 15:00～ Four matches per session; a total of 32 matches over three days. Location: Special venue at Food Marche, West Yard 2F Details ・Up to 4 participants per match. ・Within the 2‑minute limit, eat the 15 prepared strawberries. The first to finish in each match is the winner. ・Each match ends when someone finishes. If no one finishes within 2 minutes, the person who eats the most is the winner. (You may take home any remaining strawberries.) ・A winner is determined for each match and will receive a prize. Registration: First‑come, first‑served. Registration opens 30 minutes before each match. Entry fee: 500 yen (tax included). ※Please pay in cash at the reception on the day. Eligibility: Children of elementary school age or younger must participate with a guardian. Limited to one participation per person. ◆STRAWBERRY AND CHOCOLATE TOKYO Solamachi(R) 2026 An outdoor gourmet event held for the first time in the winter season. Under clear blue skies, the area at the base of TOKYO SKYTREE(R) becomes a photogenic venue decorated with a cute flower wall. Enjoy strawberry sweets loaded with bright‑red berries and rich chocolate treats. Plus, not only sweets—there are warm, cheesy dishes as well. Period: Thu, Jan 15, 2026～Sun, Feb 15, 2026 Hours: 11:00～21:00 (L.O.20:00) Location: Sky Arena, 4F, TOKYO SKYTREE TOWN Admission: Free ◆From exquisite strawberry sweets to cute goods and fun workshops! Approximately 90 stores—the largest number ever—will participate. In addition to sweets that satisfy both taste and looks, there will be goods packed with strawberry charm and fun workshops that are very popular with children. 【Sweets】 田ノ実 Strawberry Yukimi Anmitsu キル フェ ボン Tart with Shizuoka-grown “Kirapika” strawberries and pistachio 堀内果実園 Strawberry Garden ココノハ Luxurious crème brûlée waffle loaded with strawberries 旬果瞬菓　共楽堂 Jumbo Strawberry Daifuku ピッツェリア　マルデナポリ Strawberry Farfalle シャトロワ TOKYO SKYTREE(R) tin: three kinds of strawberry milk chocolate SKYTREE CAFE 350 Strawberry milk float 【Goods】 Maison de FLEUR ・Strawberry frilled-handle square tote bag ・Strawberry pouch ご当地ピンズプラス Shizuoka “Strobear” plush 【Workshops】 元祖食品サンプル屋 Food sample making experience: strawberry panna cotta 貴和製作所 Strawberry chocolate key holder made with UV-LED resin ◆Strawberry POP UP A Strawberry POP UP will be held at Tokyo Skytree Town B3F, Oshiage Station concourse. A total of five shops, including limited-time shops and popular Tokyo Solamachi stores, will appear. Enjoy strawberry sweets here as well! Period: January 9 (Fri)–January 29 (Thu), 2026 Time: 11:00～21:00 Location: East Yard B3F Special Venue Participating shops　苺のワルツ、染み込みスイーツＱua(クア)、KOKOKOバウムクーヘン、ストロベリーマニア、チーズガーデン ◆Strawberry Marché The popular event of the Strawberry Fair, “Strawberry Marché,” will be held again this year. Period: January 16 (Fri)–18 (Sun), 2026 Time: 10:00～18:00 Location: Tokyo Solamachi, West Yard 2F, Food Marché Special Venue ・澤光青果 Event: Strawberry buffet Fee: ¥1,500 A buffet where you can lavishly enjoy three kinds of strawberries. ・二木の菓子 Event: Strawberry cotton candy sale Fee: ¥200 Selling large, strawberry-flavored cotton candy for a limited time. ◆Tokyo Skytree Town(R) Strawberry Fair × VEE Collaboration Event A collaboration campaign between Tokyo Skytree Town’s Strawberry Fair and Sony Music’s virtual talent project “VEE” has been decided! A limited unit “Pakutto Seven” consisting of seven talents from “VEE” will perform the Strawberry Fair campaign song “すとろべりべりぐー”. The song is scheduled to be released on various digital music distribution services from 0:00 on January 9, 2026! In addition, during the campaign period, if you purchase “Strawberry Fair” products at participating stores, you will receive an event-exclusive original coaster. Period: January 9 (Fri)–March 1 (Sun), 2026 Location: Participating stores in Tokyo Solamachi ※Please check the official Tokyo Solamachi website to be published on January 9 (Fri) for participating stores. 【Purchase benefits】 Purchase applicable products at participating stores to receive one original coaster. ※Limited quantities; available while supplies last. ※You cannot choose the coaster design. ※For details, please check the official website

Ice cream is for cold winters! Sweets × ice collaborations gather in Shinjuku! The ice cream expo “あいぱく®”, which brings together carefully selected local ice creams from across Japan, will, this winter, return after five years with a winter edition! For 10 days from Friday, January 9 to Sunday, January 18, 2026, “冬のあいぱく(R) Premium TOKYO 2026” will be held at Shinjuku Sumitomo Building, Sankaku Hiroba (Shinjuku-ku, Tokyo). This edition will focus on premium ice creams best enjoyed in winter, lining up many “new-sensation menus unique to winter” that combine sweets and ice cream. Unlike summer ice treats, we will offer hybrid ice creams that pair confections and sweets with ice cream, as well as menus that highlight the warm × cold contrast. We will provide added value available only in winter that previous ice cream events did not offer. Furthermore, each store will leverage its unique techniques and creativity to develop original, winter-only menus under the theme of “winter ice.” Why not take this opportunity to visit? Perk: The first 1,500 visitors each day will receive an original commemorative wristband (10 colors, changing daily). ※Please check the official website for details.

Invisible measurements hidden in everyday life We live surrounded by invisible measurements. When you hear “measurement,” you might picture measuring length with a ruler or weighing something on a scale. In fact, in the modern society we live in, everything around us—air, light, temperature, human movement, and more—is being “measured” without us realizing it. The “Invisible Measurements Exhibition,” organized by Azbil, is a special exhibition that shines a light on such measurements that blend into our daily lives.

Focus on Tobu-exclusive gourmet using seasonal ingredients! Sweets made with Hokkaido milk are also available! The “Gurumeguri Winter Great Hokkaido Fair” will be held at Tobu Department Store Ikebukuro Main Store. Some shops will rotate between the first and second weeks, with about 90 shops participating in total. Highlights include Tobu-exclusive gourmet items made with seasonal ingredients! Enjoy bento generously topped with king crab from Nemuro and a luxurious pizza featuring rich wild fugu. In addition, a wide variety of sweets made with Hokkaido milk will be offered. Why not stop by on this occasion? ※ Please understand that items may sell out. ※ Photos are for illustrative purposes. ※ Some ingredients may be sourced from outside Hokkaido.

“Sunshine City World Orchid Exhibition 2026 (65th All Japan Orchid Society Orchid Show) — Welcome to the World of Orchids: Color and Fragrance —” will be held. This event, themed “Welcome to the World of Orchids: Color and Fragrance,” is one of Japan’s leading orchid shows, exhibiting around 800 orchids submitted from areas around Kanto, from species that convey the charm of nature to the latest flowers that represent the pinnacle of breeding. While viewing vibrant orchid flowers up close, you can obtain information about orchids from various perspectives through diverse displays and sales as well as lectures by experts. The world of orchid fragrance is wide-ranging, from sweet perfume-like scents to spicy notes, fruity aromas, and even highly distinctive fragrances. This time, there will be a special exhibition focusing on one of the charms of orchids—“fragrance”—titled “Orchid Fragrance: Mechanisms and Ways to Enjoy It,” along with special lectures given by members of the All Japan Orchid Society and orchid enthusiasts, workshops to enjoy flower arrangement and cultivation classes. In addition, a violin mini-concert will be held at the venue surrounded by beautiful orchids. Why not spend a blissful time at Sunshine City, wrapped in the delightful fragrance of orchids? ■ Special Exhibition: “Orchid Fragrance: Mechanisms and Ways to Enjoy It” Orchid flowers have a variety of scents, and the times at which they emit fragrance also differ. Most are to attract insects, but humans regard fragrance as something to enjoy and have devised judging methods to appreciate it more deeply. Alongside panel displays introducing the mechanisms of fragrance and ways to enjoy it, actual specimens will be exhibited, so please also enjoy the splendor of scent—the very essence of orchid appeal. ■ Individual Exhibitions by the All Japan Orchid Society and Orchid Enthusiast Groups Entries from the All Japan Orchid Society and orchid enthusiast groups in the neighboring Kanto prefectures will be displayed by group. Brilliant displays showcasing the characteristics of each group will unfold. ■ Workshop: “Mini Flower Arrangement Using Orchids”　 Instructors: Nakako Nagashima, Hiroko Akimoto Date and time: Sat, January 10 10:30–11:00 / 11:30–12:00 Capacity: 15 Participation fee: Free ※ Reservation required at the reception during the exhibition period (first come, first served) A workshop on flower arrangement using orchids will be held. It is easy for anyone, from children to adults, to take part. ■ Explanation of Exhibited Flowers Lecturer: Masataka Shimizu Date and time: Sat, January 10 14:00–15:00 Participation fee: Free Meeting place: in front of the reception at the venue entrance ※ No reservation required Faced with about 800 exhibited orchids, do you find yourself at a loss as to where to start and how to look? For such visitors, we will walk around the venue and clearly explain the characteristics of the orchids on display. ■ Special Lecture: “Judging Orchid Fragrance — How to Enjoy Orchid Scents”　 Lecturer: Seiichi Hirose Date and time: Sun, January 11 14:00–15:00 Participation fee: Free ※ No reservation required Orchid flowers have a rich variety not only in color and shape but also in fragrance. Mr. Seiichi Hirose, who served for many years as the chief judge at the Japan Grand Prix International Orchid Festival, will introduce ways to enjoy fragrance and the mechanisms of judging. It is sure to deepen your appreciation of the world of scent and the enjoyment of orchids. ■ Violin Mini Concert Performer: 信田 恭子氏　 Date and time: January 11 (Sun) 13:00～13:30 Admission: Free The performer, 信田恭子氏, is a violinist with a brilliant career: a member of the All Japan Orchid Society; graduated at the top of the class from the Berlin University of Music and the graduate school of the Dresden University of Music; and a prizewinner at the San Bartolomeo al Mare International Music Competition, among others. Please enjoy classical masterpieces performed in a venue enveloped in the fragrance of orchids. ■ Cultivation Class: “How to Make Flowers Bloom”　 Instructor: Dr. Y（洋ラン学園） Date and time: January 12 (Mon, holiday) 15:30～16:30 Capacity: 35 Admission: Free ※Reservations required at the reception during the exhibition period (first-come, first-served) While sharing know-how on cultivation methods refined through day-and-night research, we will delve into the “how to make them bloom” that everyone wants to know. Every year it is reputed to be easy to understand. Participants will also receive an orchid seedling as a gift. ■ Sales Corner Not only renowned and rare orchids and orchids for beginners, but also various shops of ornamental plants await you with a wide and diverse selection. Many exhibitors from overseas will also participate, so you are sure to find a plant you like. ※For details, please check the official website.  

Umami-rich ramen, buzzworthy gelato by a world-championship-winning chef, revived signature ekiben boxed meals, the bounty of the sea and the land, and craft items are all coming together The “Hokkaido Fair” will be held at the Event Hall on the 7th floor of the Main Building at Nihombashi Mitsukoshi Main Store. Under the theme "PLAY HOKKAIDO," it will showcase the rich food culture and a variety of specialties unique to Hokkaido in winter. The venue will be filled with umami-rich ramen, the much-talked-about gelato crafted by a world-champion chef—hailed as “art below freezing”—the revived Mombetsu specialty ekiben 「帆立めし」 that had ceased due to a discontinued railway line, as well as seafood and bounties of the land that are especially delicious in winter, and buzzworthy gourmet items. In addition, numerous craft items born from Hokkaido’s creations woven by people and nature will be exhibited. Over 12 days, you can experience the charms of Hokkaido’s winter food and lifestyle through eat-in offerings, live demonstrations, and workshops. Why not take this opportunity to stop by? ◆ Taste and compare ramen and tsukemen from popular shops proud of their umami At this “Hokkaido Fair,” the popular Sapporo ramen shop ＜札幌市/麺屋 ⼤地＞ and ＜札幌市/麺 鍾馗(めんしょうき)＞, known for tsukemen enjoyed with Hokkaido’s three great kombu waters and pork umami, will appear at the eat-in. Enjoy comparing in PART 1 and PART 2. ＜札幌市/麺屋 ⼤地＞〔PART1〕 Seared scallop and Hokkaido pork miso butter corn ramen 1,826 yen (1 serving) ※Eat-in Hokkaido scallops are seared and served as a special topping on miso ramen. The chashu uses ひこま豚. A ramen crafted with a focus on Hokkaido ingredients. ＜札幌市/麺 鍾馗＞〔PART2〕 Special tsukemen with 余市⻨豚 and Hokkaido’s three great kombu waters 1,980 yen (1 serving) ※Eat-in Noodles soaked in Hokkaido’s three great kombu waters—羅⾅, 利尻, 真昆布—are packed with kelp umami. Dip them into the dipping broth with 余市⻨豚 pork belly. ◆ Gelato by a world championship–winning chef; one-of-a-kind special flavors like crab and drift ice also appear The popular gelato shop ＜札幌市/ラ ジョストラ＞, which opens only on weekend nights (Fridays and Saturdays from 8:00 p.m. to midnight), makes its first appearance. The gelato offered by the 2018 Espresso Italiano Champion (Barista Champion) is truly “art below freezing”. In addition to gelato, we also present the Italian pastry cannolo. ＜札幌市/ラ ジョストラ＞〔PART1〕 Pistacchio & soft gelato with low-temperature pasteurized Hakodate milk 869 yen (1 item) ※Eat-in A flavorful, smooth gelato made with low-temperature pasteurized Hokkaido milk, topped with raw pistachio delivered at low temperature. A revival gelato finished exactly according to the original recipe from the time of founding. ＜網⾛市/ジェラテリアRimo＞〔PART2〕 Double of イバラショコラータ and fragrant rum raisin 701 yen (1 item) ※Eat-in The gelato 「イバラ」 made with イバラ蟹 has been updated into a chocolate version and is introduced exclusively at Nihombashi Mitsukoshi Main Store. We have also prepared the popular rum raisin with an elegant, wintry aroma. ◆ That popular ekiben is back! The signature ekiben, Murakami Shokudo’s 「帆立めし」 ＜札幌市/ ㊤村上待合所＞〔PART1〕 Ekiben 「帆⽴めし」 1,501 yen (1 box) The famous bento 「帆⽴めし」 once sold at Shokotsu Station on the former JNR Nayoro Main Line has been revived by the grandchild who inherited it.A nostalgic mixed rice dish generously packed with scallops caught in the Sea of Okhotsk. The wrapping paper has also been reproduced to match the original from back in the day. ◆ Signature winter delicacies at their best: crab, scallops, oysters, bluefin tuna, overwintered potatoes, and more ＜Otaru City / Otaru EZOYA＞ 〔PART1〕〔PART2〕 Takarabune Bento 3,780 yen (1 box)　Limited to 30 per day A lavish New Year’s bento topped with fatty bluefin tuna from Hokkaido and popular seafood. ＜Kikonai Town / Yamamaru Narusawa Suisan＞ 〔PART2〕 Seasonal Shellfish Assortment & Crab Bento 3,456 yen (1 box) A single box packed with six types of shellfish landed in Hokkaido and popular crab. ＜Otaru City / Toi Maguro＞ 〔PART1〕 Hokkaido Bluefin Tuna Luxury Bento 3,780 yen (1 box) A lavish New Year’s bento topped with fatty bluefin tuna from Hokkaido and popular seafood. ＜Hakodate City / Aji no Takumi＞ 〔PART1〕〔PART2〕 Basil & Garlic Oysters 1,890 yen (per 100g) Plump oysters paired with a rich house basil sauce accented with garlic. ◆ Bounty of Hokkaido, an agricultural powerhouse — items delivered with producers’ passion ＜Yoichi Town / Furusato Create＞ 〔PART2〕 Hokkaido Three-Brand Tasting Gozen ※ Eat-in Matsu 3,608 yen (1 box / two-tier) 　Take 3,278 yen (1 box / two-tier) 　Ume 2,728 yen (1 box / two-tier) ※ Takeout available. ＜Sapporo City / Kiyota Berry Farm＞ 〔PART1〕 Fresh Strawberry Parfait 1,210 yen (1 serving) ※ Eat-in Strawberry sweets from the strawberry farm “Kiyota Berry Farm” in Kiyota Ward, Sapporo, make an appearance. The “Fresh Strawberry Parfait” features house-made soft-serve using Hokkaido Toyotomi Milk, piled with fresh strawberries. ＜Nakashibetsu Town / 想いの茸 -OMOINOTAKE-＞ 〔PART1〕〔PART2〕 Baked Shiitake with White Gratin Cheese 810 yen (1 piece) A hearty dish featuring large, fist-sized Hokkaido-grown shiitake “Omoi no Take,” lavishly topped with white sauce made with Hokkaido milk and Gouda cheese, for a rich flavor inspired by Hokkaido’s winter. ◆ Traditional and modern wagashi crafted with Hokkaido ingredients ＜Hakodate City / Senshuan Sohonke＞ 〔PART2〕 Dorayaki 350 yen (1 piece) Made with chunky sweet bean paste using Akane Dainagon azuki from Southern Hokkaido, slow-cooked over three days; the batter is prepared the night before and each pancake is steam-griddled one by one. Enjoy freshly made dorayaki prepared in front of you by artisans. ＜Sapporo City / Moiwayama Dango＞ 〔PART2〕 Specialty Issun Tofu Shiratama Nine-Piece Box 1,601 yen (9 pieces) 〈Moiwayama Dango〉 creates new wagashi rooted in tradition. The silken tofu used for Issun Tofu Shiratama is made with underground water from Mt. Moiwa and domestically grown Yukihomare soybeans. Generously coated with kinako roasted twice to enhance its aroma and nuttiness. ◆ Crafts that color everyday life: creations of Hokkaido woven by people and nature ＜Sapporo City / castanet＞ 〔PART1〕 Knit Cardigan 18,700 yen Limited to 10 items ( Acrylic 60%・Wool 40% / One size (fits M–L) ) A jacquard-knit cardigan featuring the original Hokkaido character, the bear “Castanet-chan,” on the back. A Hokkaido-shaped emblem on the left sleeve adds a unique accent. ＜Asahikawa City/ Hokkaido Mizuhiki＞ 〔PART2〕※Demonstration mizuhiki Shimaenaga set 12,000 yen Limited to 10 sets (Large: approx. diameter 5.5× overall length 8.5 cm/ Medium: approx. diameter 4× overall length 7.5 cm) ◆Creations that connect materials born from northern nature to the future ＜Asahikawa City/ SASAKI＞ 〔PART2〕 Wooden reversi 39,600 yen Limited to 10 items (Natural wood (Birch: Hokkaido-sourced)・Natural wood (Walnut)/ approx. length 33×width 33×height 2.8 cm) SASAKI is characterized by works that make the most of craftsmanship and the advantages of machining. Using Hokkaido-sourced birch, this wooden reversi set is carefully polished by artisans to bring out the wood grain and texture. ※All prices include tax. ※Please check the official website for details.

Saga’s branded strawberry “いちごさん” collaborates with popular Omotesando shops on sweets — this ”5th anniversary“ year sees a record 12 participating stores! The special event “いちごさんどう2026,” a collaboration between Saga’s branded strawberry “いちごさん” and cafés and restaurants in Omotesando, will be held, offering sweets menus made with “いちごさん”. Since its first edition in the winter of 2022, the café collaboration “いちごさんどう,” which offers sweets menus featuring Saga’s branded strawberry “いちごさん” at popular cafés and restaurants in the Omotesando area, has become a hugely popular event enjoyed by many. Marking its 5th anniversary this year, a record 12 stores will participate, serving limited menus that highlight “いちごさん”’s characteristics: “red flesh all the way through” and “gentle sweetness”. Participating stores include, in addition to long-popular spots such as 「アフタヌーンティー・ラブアンドテーブル 表参道」, 「資生堂パーラー ザ・ハラジュク」, 「キル フェ ボン青山」 and 「スパイラルカフェ」, other favorites like 「Café Kitsuné Aoyama」, 「パンとエスプレッソと」 and 「Café Madu 青山店」. Furthermore, cafés and restaurants representing Omotesando gather here, including SNS-popular spots 「i2 cafe」, 「クレープとエスプレッソと」, 「ベイカーズ ゴナ ベイク Echika表参道」, the handmade apple pie specialty shop 「GRANNY SMITH APPLE PIE & COFFEE 青山店」, and the Omotesando branch of Japan’s first crêperie, 「ブレッツカフェ クレープリー 」. Now in its eighth year since debut, “いちごさん” will once again deliver its fresh deliciousness and beautiful redness straight into sweets. Special projects to commemorate the 5th anniversary are also planned, with details to be announced in due course. Don’t miss the chance to visit. ​【Stores】 ・Café Kitsuné Aoyama ・Café Madu 青山店 ・GRANNY SMITH APPLE PIE & COFFEE 青山店 ・ブレッツカフェ クレープリー 表参道店 ・パンとエスプレッソと ・アフタヌーンティー・ラブアンドテーブル 表参道 ・ベイカーズ ゴナ ベイク Echika表参道 ・キル フェ ボン青山 ・クレープとエスプレッソと ・資生堂パーラー ザ・ハラジュク ・i2 cafe ・スパイラルカフェ Please check the official website for details.

Experience the distinctive world and thrills of the Emmy Award–winning Netflix series “Squid Game,” which took the world by storm and became a social phenomenon, at “Netflix渋⾕リアル・イカゲーム,” opening Friday, January 16, 2026!  After debuting in New York, USA, in October 2024 and being held in countries around the globe, this sensational immersive event is finally making its Japan premiere! Why not experience the world of “リアル・イカゲーム”—available only in Shibuya—firsthand? The venue spans the entire 3rd floor of Tokyu Plaza Shibuya inside “Shibuya Fukuras.” Get your tickets here↓ https://eplus.jp/sf/word/0000172923

The anime "Haikyu!!" Hafu-Hafu POP UP SHOP by Production I.G is being held! The "Haikyu!!" Hafu-Hafu POP UP SHOP by Production I.G, featuring newly drawn visuals on the ”hafu-hafu” theme, will be held at the SHIBUYA TSUTAYA IP Bookstore! At the POP UP SHOP, items such as acrylic stands, can badges, and school socks featuring motifs of each high school are available, using newly drawn visuals of 12 characters including Shoyo Hinata and Tobio Kageyama enjoying warm drinks and food while ”hafu-hafu” after school. Additionally, for every 2,200 yen (tax included) spent at the venue, you will receive one bonus postcard (13 types in total, distributed at random)! There will also be a life-size panel photo spot using newly drawn visuals of their “hafu-hafu” looks, where commemorative photos can be taken. It's a POP UP SHOP where you can fully enjoy the world of "Haikyu!!". Why not enjoy the products and displays at the venue? ■New Product Information [Product Name] Hafu-Hafu Acrylic Stand (12 types in total) [Price] 1,650 yen each (tax included) [Product Name] Hafu-Hafu Random Can Badge (12 types in total) [Price] 550 yen each (tax included) [Product Name] Hafu-Hafu Die-cut Sticker (12 types in total) [Price] 440 yen each (tax included) [Product Name] Hafu-Hafu Random Acrylic Card (12 types in total) [Price] 660 yen each (tax included) [Product Name] School Socks (4 types in total) [Price] 1,800 yen each (tax included) [Product Name] Nail File (2 types in total) [Price] 2,000 yen each (tax included) [Product Name] Ball Cart-style Acrylic Accessory Holder (1 type in total) [Price] 2,750 yen (tax included) [Product Name] Bib-style Stickers (4 types in total) [Price] 660 yen each (tax included) [Product Name] Big Towel (10 types in total) [Price] 4,950 yen each (tax included) [Product Name] ORE SUGEE DOUGA!! Sticker Set (9 types in total) [Price] 1,980 yen each (tax included) [Product Name] 3D Magnet (9 types in total) [Price] 1,400 yen each (tax included) ※Images are for illustrative purposes only. ※Please note that product releases and specifications are subject to change, postponement, or cancellation due to various circumstances. ※Depending on sales conditions, purchase limits may be imposed. In addition, such limits may be lifted without notice. Thank you for your understanding in advance. ※Depending on sales conditions, additional restocks may occur during the event. ※Please note that we cannot accept returns or exchanges except for defective items. ■Purchase Bonus For every 2,200 yen (tax included) spent, receive one random postcard (13 types in total) featuring visuals on the ”hafu-hafu” theme! ※The distribution conditions are based on the total amount of a single transaction. Combining multiple transactions is not allowed. ※The purchase bonus will end as soon as supplies run out. ※As items are distributed at random, the design cannot be selected.

Lose yourself in the allure of strawberries in a world devoted to them. Launching with Part 1 “Chocolate Holic” × Part 2 “Berry Berry”! The strawberry-filled sweets buffet “Strawberry Holic,” where you’ll be captivated by the charm of strawberries, will be held. Part 1 features “Chocolate Holic,” a harmony of chocolate and strawberries; Part 2 highlights “Berry Berry (Very Berry),” starring juicy berries. In addition, there will be all-you-can-eat fresh strawberries and a weekday time-service–only Napoleon pie. Enjoy seasonal fresh strawberries and a wide variety of strawberry sweets, and during the weekday time service, a special Napoleon pie will appear. Some of the lineup will change between Part 1 and Part 2, offering new delights with every visit. At the popular customization corner, look forward to parfaits with abundant toppings, freshly made crepes with over 50 customization options, freshly baked cream puffs with your choice of plain or strawberry custard, and freshly piped Mont Blanc. As special dishes, Part 1 offers Crème d’Anjou with a hidden berry compote, while Part 2 features Crème Brûlée. Among the gâteaux are a tart lavishly topped with strawberries, fluffy strawberry shortcake, delightfully crisp strawberry pie, and silky strawberry mousse. In Part 1, indulge in bittersweet treats such as strawberry chocolate gâteau, chocolate brownies, and tiramisu; in Part 2, enjoy pink-hued sweets like Mascarpone Fraise with a beautiful pink glaze. Light meals include freshly fried French fries with a choice of three flavors including truffle, a cutting service for assorted cheeses, “Pari Pari Chicken” grilled to a savory crisp on a teppan, the chef’s special daily curry, and colorful salads—about 15 kinds of light bites in total. Drinks number about 30 varieties, including flavored sparkling water you can customize with your favorite syrups. Why not immerse yourself to your heart’s content in this strawberry-filled world and enjoy a sweet-and-tangy strawberry experience?

About 30,000 people attended last time! The event bringing together around 25 popular bakeries from across the country is getting an upgrade! “Futako-Tamagawa Select Bakery 2026,” an event in collaboration with “Select Bakery,” where you can purchase breads from popular bakeries nationwide, will be held. “Select Bakery” is a project co-created by Culture Convenience Club Co., Ltd., which operates Tsutaya Books and TSUTAYA nationwide, and Emiko Yashiro, a food editor at atrio Co., Ltd., who has introduced popular food and lifestyle content in magazines and books and sparked numerous trends. With the concept “A journey to meet bread,” they carefully curate popular bakeries across Japan from an editor’s perspective. A hallmark is the chance to discover bakeries that are rarely seen at other events or fairs. At its inaugural run in January 2025, about 30,000 visitors came over three days, and “Futako-Tamagawa Select Bakery” was well received among bread lovers. For its second edition, renowned and popular shops from across the country that are hard to encounter at other events will gather once again. In addition to must‑line‑up favorites like ＜COQUELICOT ROUGE（コクリコルージュ）＞ and ＜HAL‘S BAGEL.（ハルズベーグル）＞, there will be breads available only at “Futako-Tamagawa Select Bakery” that are not offered at the bakeries’ actual stores—exclusive flavors prepared just for here. Furthermore, this year will feature hands‑on content that both adults and children can enjoy, such as “こどもパンマルシェ.” Why not take this opportunity to stop by? ■CONCENT MARKET（コンセントマーケット）　Nishinomiya City, Hyogo Prefecture ＜Concent Market＞ is a hugely popular bakery that ranks No. 1 within Nishinomiya City on Google review rankings and is among Hyogo Prefecture’s Top 10 for popular bread. Founded on the concept of “bread that creates communication,” it was born from the desire to connect people through meaningful bread—like an outlet connects—rather than just serving delicious loaves. Using domestically produced wheat, their breads undergo long, low‑temperature fermentation and center on hard‑style loaves that let you fully savor the aroma and umami of wheat, with a highly refined lineup. The more you chew, the more the flavor unfolds—a simple yet deeply satisfying taste. ■HAL‘S BAGEL.（ハルズベーグル）　Meguro, Tokyo First appearance at a bread event! A hot new shop that just opened in November 2025. A takeout‑only store born as the second location of the popular bagel café in Ikejiri‑Ohashi, ＜H.A.L.cafe＞. A bakery dedicated to “NY bagels,” rare in Japan, refined to suit the Japanese palate. Made with Hokkaido wheat, they feature a densely packed, “chewy” texture; the more you chew, the more the wheat’s sweetness spreads. Classics like plain and salted butter are executed exceptionally well. With playful flavor lineups and a polished aesthetic, it’s a bagel brand currently drawing lots of attention. ■COQUELICOT ROUGE（コクリコルージュ）　Ise City, Mie Prefecture A bakery that’s like a croissant museum, boasting an overwhelming variety of inventive croissants. Not only adorable to look at, but the flavors and the crisp‑and‑fluffy texture are superb! As for other familiar classics, depending on the type, multiple kinds of flour and butter—carefully selected to meet the chef’s standards—are chosen and used appropriately, with attention paid even to the water. It’s brimming with delightful surprises. ■LOTUS Coffee Beans（ロータス コーヒー ビーンズ）　Kobe, Hyogo Prefecture A specialty coffee shop in Kobe pairs perfectly with bread! This specialty coffee shop in Rokko, Kobe is renowned for its “roasting that draws out sweetness”, finely adjusting the heat and finish to suit each bean’s character. The beans, carefully roasted in a small workshop, are free of off-flavors and distinguished by a long-lasting aromatic finish. Beloved by locals, the shop recommends the optimal beans to match your preferences, making the very act of choosing coffee a pleasure. ■「Children’s Bread Marche」 A bread market where kids can shop on their own debuts! The “Children’s Bread Marche”, where kids can experience “bread shopping”, makes its first appearance. With bread tickets in hand, they can choose the breads they want to eat from rows upon rows of loaves. It’s also perfect for a first shopping experience. Starting with the hugely popular Toyama bakery ＜パンダパンダ＞, we’ve put together a special lineup of cute, mini-sized breads for children. Many “Instagrammable” breads that are easy for little hands to choose—and that even adults will want—will be on display. Through the excitement of choosing for themselves and encounters with delicious bread, we offer memories you can make only at 「二子玉川セレクトベーカリー 2026」. ※Please check the official website for details. arrow_forward_ios Read more Play 00:00 00:25 01:20 Mute